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Created March 11, 2026 06:21
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LinkedIn Update — John Sonmez (March 2026)
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LINKEDIN_UPDATE_COPY.md

LinkedIn Update — John Sonmez

Prepared by Navi | March 10, 2026 Task: Update LinkedIn to reflect RDU and thewolves.ai

Current State (scraped)

  • Followers: 21K
  • Recent articles: 2023 vintage (needs fresher activity)
  • Bio teaser: "See if you qualify for a GUARANTEED senior role" (RDU funnel hook — keep this direction)

Recommended Updates

1. Headline (most visible — 220 chars max)

Current (inferred): Something generic about Simple Programmer / helping developers

Recommended headline:

Helping Developers Build $100K+ Careers | Founder @ Rockstar Developer University | AI Training for Teams @ The Wolves

Alternative (punchier):

I Turn Developers Into Rockstars | RDU — Career Coaching for $100K+ | The Wolves — AI Training for Growing Teams

Alternative (authority-first):

Author of the #1 Developer Career Book | Founder, Rockstar Developer University | AI Automation for Business @ The Wolves

Pick the version that feels most like how you talk. The goal: RDU is front and center, The Wolves is secondary but visible.

2. About / Summary Section

Recommended text:

I spent 20 years helping developers do two things: write better code and build better careers.

The code part, most developers figure out eventually. The career part? That's where most get stuck.

I wrote the definitive guide on developer careers — The Complete Software Developer's Career Guide — and it's helped thousands of developers land promotions, build audiences, and break into consulting and entrepreneurship.

Now I run Rockstar Developer University (RDU) — a coaching program for developers who already have strong technical skills but haven't yet turned that expertise into the income, influence, and opportunities they deserve.

RDU focuses on the stuff coding bootcamps don't teach: • Building a personal brand as a developer • Creating content that attracts the right clients and employers • Growing an audience on YouTube, LinkedIn, and podcasts • Landing speaking invites, book deals, and consulting gigs

The results speak for themselves: RDU graduates have grown YouTube channels to 30K+ subscribers, launched six-figure businesses, and run successful Kickstarters.

I also run The Wolves (thewolves.ai) — operational AI implementation for growing businesses. If your team is ready to actually use AI (not just talk about it), that's where we work.

→ Apply for RDU: rockstardeveloperuniversity.com → AI for your team: thewolves.ai

~220 words — within LinkedIn's recommended range. Lead with credibility, transition to RDU pitch, close with The Wolves as secondary offer.

3. Experience Section — Entries to Add/Update

A. Rockstar Developer University

  • Title: Founder & Head Coach
  • Company: Rockstar Developer University
  • Date: 2024 – Present
  • Description:
Coaching program for developers who want $100K+ careers — through personal brand-building, content creation, and turning technical expertise into influence and income.

The Rockstar System: YouTube → Podcast → LinkedIn → Writing → Speaking — a proven content flywheel that has helped developers get promotions, consulting deals, book deals, and conference stages.

Apply at rockstardeveloperuniversity.com

B. The Wolves

  • Title: Co-Founder
  • Company: The Wolves
  • URL: thewolves.ai
  • Date: 2025 – Present
  • Description:
Operational AI for growing businesses. We help teams move from "using AI" to "running on AI" — practical implementation, not theory.

thewolves.ai

C. Simple Programmer (update existing entry)

  • Title: Founder
  • Company: Simple Programmer
  • Date: 2009 – Present
  • Description (updated):
simpleprogrammer.com — Developer career advice, books, and resources.

Author of:
• The Complete Software Developer's Career Guide (Amazon bestseller)
• Soft Skills: The Software Developer's Life Manual

Over 500K+ YouTube subscribers. Helping developers build better careers for 15+ years.

4. Featured Section

Add these to Featured (pinned content):

  1. Link: rockstardeveloperuniversity.com — "Apply for Rockstar Developer University"
  2. Link: thewolves.ai — "AI Implementation for Growing Businesses"
  3. Link: https://simpleprogrammer.com — "The Complete Software Developer's Career Guide"
  4. Post/Article: Pin your most recent viral video or the best-performing LinkedIn post from the last 6 months

5. Skills Section (suggested order)

Top skills to feature:

  1. Career Coaching
  2. Developer Productivity
  3. Software Development
  4. Content Creation
  5. AI Implementation
  6. Personal Branding
  7. Entrepreneurship

Implementation Checklist

  • Update headline (pick one from options above)
  • Replace/update About section with new copy
  • Add RDU as Experience entry
  • Add The Wolves as Experience entry
  • Update Simple Programmer Experience entry
  • Update Featured section (2-3 links minimum)
  • Reorder skills
  • Post 1-2 native LinkedIn posts in the next week to signal fresh activity to the algorithm

Notes for John

  • The Wolves tagline on their site is "Operational AI for Growing Businesses" — use that exact phrase
  • RDU positioning from their site: "Coaching for $100K+ Careers" — lean on the dollar figure, it's specific and converts
  • 21K followers is solid — a profile refresh often triggers a 15-30% follower bump from visibility algorithm boost
  • LinkedIn articles last posted in 2023 — worth publishing one fresh one on a topic relevant to RDU or AI to reactivate the feed boost

All copy is ready to paste. Estimated time to implement: 20-30 minutes.

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